Specials Posted

February 4, 2008 on 12:29 am | In Uncategorized |

I’ve created a specials page covering a couple of key service packages typical computer owners tend to need and be price-sensitive about.

No offense, but the special prices listed are probably what people expect to pay as ordinary prices, but are in fact dramatically discounted. Each of the separate ones represents at least a $41 discount; almost 50% off. Thus the time limit, even though I expect to go easy on overages.

Malware removal can take four hours or more, but it’s worth having a demarcation at which you can evaluate progress and decide how far you’re willing to go, versus the alternatives, and balanced against retaining your environment reasonably intact.

I am pondering additional specials, all of which are in an effort to build momentum and word of mouth, while testing service options. For instance, I want to offer general support in the form of answering questions for which I needn’t be present, or even taking remote control of a computer. How do I do this? What does this error mean? How should I troubleshoot that myself? The kinds of things one can ask and answer via e-mail or phone.

But what’s a question worth? Depends on the question. I keep thinking I ought to be able to offer a bundle; so many questions or incidents, so much time, that sort of thing, with support I don’t have to drive to being discounted versus on-site.

Pricing is tough. Defining services in marketable packages is tough.